I worked with the CEO and founder on the corporate rebrand of Skyn Iceland in preparation for investor growth.
The objective was to elevate the brand beyond its niche space in the marketplace and reposition it as accessible yet sophisticated. Modern. Playful. Chic.
The work spanned investor decks, brand video, social, and digital touchpoints, creating a cohesive identity that felt attractive across age groups without losing credibility. Nordic heritage remained central. Clean visuals, elemental references, and the Icelandic narrative were preserved, but reinterpreted with sharper styling and a more confident tone.
The result was a refined, investor ready brand presence that balanced heritage with modern desirability.